Why Product Packaging and Branding Make A Difference

June 28, 2022

Packaging can also be seen as another layer to a brand’s communication channels. High quality unboxing experiences can be packed with marketing assets that lead customers back to social channels or a website.

How to Create The Best Packaging Design:

  1. Make your packaging memorable and eye-catching so it stands out to your customers.
  2. Think about what emotions you want to prompt while a customer opens your product.
  3. Utilize durable materials when creating your packaging so that they ship and arrive safely, intact and able to achieve their purpose.
  4. Prioritize the user experience by creating easy to open and easy-to-understand unboxing experiences.

Create Your Unboxing Experience

Emotions Drive the unboxing experience, creating lasting memories for the customer. Once a purchase is made, all the steps lead up to unboxing the product and using it for the first time.

Check your products and elevate your brand with the use of unboxing experiences. These are essential marking tools supporting you are brand’s voice and values. Don’t miss out on the opportunity to reach your customers and new ways with a precision crafted unboxing experience.

Start Your Unboxing Experience Today!

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Andrew Puckett is a St. Louis-based entrepreneur who specializes in marketing and strategic investments, primarily in seed and series A-stage startups. As the owner of Renegades Media, a design and B2B marketing firm, he expertly integrates product UX design to drive customer engagement. Currently, he leads outbound marketing efforts across multiple ventures, achieving substantial growth in annual revenue through targeted communication strategies.